Finance-Software
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Look Elsewhere, and Save Your Money
A Big Disappointment
Should be Titled "Evaluating the need for Training"

Great book, well illustrated and a Must Read!!The book is big, more than 400 pages long and covers various investment techniques using Stocks, Bonds, Treasury Bonds, Mutual Funds and also discusses the making of a stock market, guidelines to follow while investing etc. It is really a wonderful read for anyone interested in understanding money flow and how corporations are born.
Personally, I enjoyed reading about Pocket Pole and the author's comparison of Pocket Pole with companies like IBM and Walt Disney. It is amazing to note that this book is around half a century old and the concepts haven't really changed.
One thing I didn't like about is that the book needs to be updated, and should discuss the Enron and the recent stock market crash. Louis touches upon incidents of 1994 and I feel that a revision is very much due!
Overall, a great book if you are new to the investment market.
The ABCs of Stock Market Investing ToolsI would suggest that you first read John Bogle's book, Common Sense on Mutual Funds, to determine whether or not you will even want to buy individual stocks. For most people, indexed mutual funds are a much better alternative. If you've read that book, and want to have a small portion of your money in directly purchased stocks, then you are ready for this book.
I have read dozens of books on how the basics of how to invest in stocks, and think that this is the most valuable and objective one around.
I had an amusing experience a few years ago. I attended a "sophisticated" seminar on stock market investing that was very expensive, and found that main speaker drew all of his material from this book. So you can save a lot of money, and simply buy, read, and use this book in the first place.
Another benefit of this book is that is dispels a lot of myths about stock market investing that most people have when they first start to invest. I routinely give this book to family and friends who want to know more about investing. By the way, I consult with large companies who want to improve their stock price, so I have a useful perspective on this issue from my work.
After you finish enjoying this book, I suggest that you pay particular attention to the section on writing covered calls. That is a very good way to increase your returns if you plan to hold your stocks for a long period of time. You will find this approach works best after you have passed the capital gains holding period, or for IRA money (or any other tax-deferred accounts).
Compound your wealth appropriately!
Good finance bookMy favorite book, so i give ***** :)
EQ

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Andrews--a personal-technology columnist for the neighboring Seattle Times--has actually layered several books into one. In the first, he writes scores of fascinating profiles on the Internet idealists, architects, and managers who devoted "Microsoft Hours" to redirect the company's focus. In the second, he reports on external battles against foes such as Netscape and Sun Microsystems. In addition, he explores the hundreds of technological developments (occasionally to the point of distraction) that flourished during this high-tech revolution. And, finally, he comments throughout on what led the Department of Justice to file the largest antitrust action since the breakup of AT&T. Andrews's coverage of this last issue is slanted heavily in Microsoft's favor, but is thorough enough to deflect most accusations of bias. Although the Web is far from won, Microsoft's ability to turn its ship around is certainly a victory. --Rob McDonald

Overall good, changed my perception of Microsoft
a great read that kept me interested throughout
Scratch a free-marketeer and you’ll find a socialistAll I can say is: Ah-hah. Ah-hah. The appeals court may have found that MS maintained its monopoly illegally, largely because it didn't provide sufficient evidence that it needed those contracts with PC makers to protect the proprietary elements of Windows. And they may be right (although I think the general rapacity of the software industry is enough). But it agreed with nothing else, and I think the author of this book has been more than vindicated against his critics.
Yes, he had access to top MS officials, and probably shares their views of things. But you don't need that to agree that Netscape did everything all wrong ... they walked out of the HTML 3 standards conference, made their browser as incompatible with IE as they could just because they were so afraid. Their entire business plan could be summed up as "Bill Gates must be incredibly dumb and tone-deaf, so we'll make all the noise we want about how we can make them irrelevant and they won't notice until it's too late. Oh, and if this somehow doesn't work, let's get the Justice Department to sue them."
Well, it tells you a lot about this strategy (as if you couldn't guess) that Netscape today is just another cog in the AOL Time Warner media machine. The author is particularly good at noting what has not been much noticed elsewhere ... how Netscape, especially in the infamous 1995 meeting, seemed to be working hand-in-glove with Justice to create the appearance of improper competition on Microsoft's part (Funny how, when Larry Ellison (and Bill Gates' biggest service to America is keeping that guy from taking his place, believe me) pays people to sniff through DC trash to find connections between MS and DC lobbying groups, the news is more about the latter aspect of the story than the former).
But the larger issue that this book doesn't get into is how the New Economy guys, all devout members of the Church of the Invisible Hand, were done in by their own economic beliefs working too well.
That basically went that MS would become, and remain, hidebound and lazy like all companies with little real competition (of course, many companies have said they competed against Microsoft, which comes as a real surprise to anyone who has used many of their products ... Linux especially). After all, hadn't IBM and Apple before MS? Our laissez-faire theory tells us so, that economics will trump all human ability ... right?
Well, no one ever thought to imagine that maybe a company that has achieved the kind of market dominance that MS has might just retain the competitive instincts that got it there (as plainly logical as that might be). You're going to have to wait a while for MS to get soft. The story is not that it was easy to win the web war or that MS shouldn't have been at risk of losing it in the force place. It was that they got into it at all. The market is supposed to reward supertankers that turn on a dime, isn't it? (In fact, I believe MS's problems may have come from it being too eager to compete sometimes, owing to Gates' oft-cited paranoia that somewhere out there are two guys in a garage building the future that he won't see coming until too late. But should he be penalized for not forgetting his own company's history?....
Along the way, it was hilarious at first but scary later on to see how standard business practices, and things that would be recognized as smart moves in any other business, were invariably transformed into flaws whenever MS did them. Add lots of features to your OS so a broad segment can find it useful? "Bloatware." Keep in mind your customers who are just casual end users? "Dumbing down the operating system?" (Reminds me of Dilbert: "Hey, you're one of those condescending Unix users!" "Here's a nickel, kid. Go buy yourself a better computer") The looniest was, and still is, Linux, dedicated to the principle that people who don't make money from what they do do a better job than people who do. (And this system is often pushed heavily by some of the most libertarian, pro-free enterprise types around! I still do not get it)
So, seven years after the Web became the Internet's killer app, Microsoft has won, and IMO deservedly so. Deal with it. If you weren't in their tent, you should just cash out, shake Bill Gates' hand like a good sport, recognize that they won because they just played a better game, go enjoy a nice retirement and stop wasting the public's time.

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Overall, pretty brutal
How the Interviews Were Won: Sucking upThis book is biased. But such bias is inherent in the format of the work - an insider expose of the history of Microsoft. It is the breadth and depth of information that the author was able to gain for access to internal Microsoft emails and interviews with relevant parties that makes the book the interesting page-turner that it is. That is both the book's biggest weakness and it's greatest strength.
"How the Web Was Won" is filled with Internet Explorer icons. Everything from the cover to the chapter heading are decorated in the (in)famous blue 'e'. When reading this book one would expect that more of it would focus on the actual development of the browser. Instead, the development of the browser is relegated to a single chapter and the remainder of the book is a combination of armchair strategy analysis and a recount of previously published information relating to the so-called "Browser Wars".
Don't look to this book for an independent look at the browser wars. Don't look to this book for a view from the front lines of browser development. This is yet another history of Microsoft from the DOS days to the latest .NET initiative, all coloured by the lens of looking at all developments from the perspective of the internet.
I take notes when I read a book. Based on my notes, this is what I learned from this work:
* Recent events in technology have moved from technology being driven by war to more peaceful societal pursuits - Lockheed Martin vs. Microsoft * IBM failed on the desktop because its software design process was rigid - and that was necessary for "five 9s" reliability on servers
However, they didn't change to the desktop which needed innovation and iteration at the expense of reliability
Microsoft succeeded in supplanting IBM because it used fast iterations on its products to get shipping code at the expense of perfect code.
Microsoft has failed in moving from the desktop to the server-side internet where greater reliability (security, virus-protection) is needed at the expense of features
* NAFTA's chapt.11 charges that Canada Post can't use government-subsidised revenue to finance a business that competes with a private enterprise
Microsoft used Windows money in the browser fight against Netscape
These are my thoughts on this interesting and personable recount of already published information.
Engrossing and Informative
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What you need to know to be proAimed at selling your software in the mass market, gives lessons and ideas for selling through publishers and superstores, but not much about selling direct, especially on the web, maybe next printing revision.
Lots of good ideas, and if you haven't started on your software idea yet, this book will make you want to start.
Very easy reading, and thin too! Good for the midnight programmer / day tripper.
read insider info
Software industry secrets candidly revealed. Excellent ref!He tells you what failed and what worked for him. I started working on a software project that I feel sure will sell to the commercial market, thanks to his advice in the book.
My favorite part: which kinds of software titles sell and which don't.
Don't launch your software without this book. Well worth the price of the book. Mine is full of post-its to mark all the great stuff!

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* Fill in these many, many "worksheet pages" * Work with experienced persons to get experience * Fill out some more checklist worksheets * Thanks for your money
PLEASE do yourself a favor, and get a WBT book in which the author acutally is a Subject Matter Expert, and not someone out to take your money and provide obvious advice.