Corporate-finance

The Atomic Corporation is without a doubt a rational proposal for uncertain times. Authors Camrass and Farncombe use 'chemistry' as the vehicle to explain their proposition and they do it very well. They show us 'a universe within an atom'. They show us why mega corporations will be compelled to break up into smaller business units or 'atoms' so that they can become more agile and adaptable to the demands of more powerful consumers. Corporations will devolve into complex and ever changing web of business-to-business connections or 'molecules'.
In many ways, it supports and confirms our book: Ecosystem: Living the 12 Principles of Networked Business. We use 'biology' as our vehicle, instead of chemistry. We both use stakeholder relationships in a holistic manner. We both focus on complexity and collaboration. Where we differ is in perspective. Camrass and Farncombe take the atomic (micro) perspective, whereas we take the ecosystem (macro) perspective and yet we reach not dissimilar conclusions. You cannot afford not to read this book.

Mintz' book (1985) provides a comprehensive view of the behind the scenes deceitful activities of a pharmaceutical cooporate entity. It also describes how this company blantaly marketed a damaging contraceptive (IUD) in the 1970's to over 4 million women wolrd wide. Although it was written more than 10 years ago, it provides a salient history of this device and its horrific damage. Women worldwide lost their fertility and in some cases they lost their fetus' and or their lives. Mintz' book delves deeply into the nitty gritty of the nastiness of the marketing of this device. He is to be commended for his journalistic and investigative skills. A good and intriguing read. AUTHOR NEEDS TO CONTACT MORTON MINTZ: A more recent publication entitled Unshielded: The human cost of the Dalkon Shield, University of Toronto Press 1-(416)978-2239 ex. 248, author Mary F. Hawkins. October 1997 provides a history of the story and a present day account of the human cost of the Shield to these women still in 1998. Note: Mary Hawkins (e-mail-hawkinm1@alonquinc.on.ca) would like to hear from Morton Mintz. I understand he is pushing for an investigation intot eh Dalkon Shield Trust. I need his help to help me get my book in to the USA market...Have had excellent publicity in Canada. Unshielded covers the international aspect of the story. Sybil Shainwald (lawyer in New York) is trying to link me up with the producer of the Today show. Have not heard anthing yet. Would love to hear from Morton Mintz...did not know his e-mail. Please pass mine onto him. You can use my review also. Mary Hawkins